WHY IS FACEBOOK DISCRIMINATING AGAINST WALES AND THE WELSH LANGUAGE?

Readers may not be aware but it is now impossible to target persons who are interested in Wales or the Welsh language in Facebook ads! This development, which occurred recently, means that persons advertising Welsh language courses or indeed anything of specific Welsh interest are being actively prevented from reaching their target audience on the platform.

The image below demonstrates that the 'celtic languages' option has also been removed from targeting.

This leaves 'North Wales' as the ONLY general targeting option for advertisers concerned to reach a Welsh audience. 'Welsh language' and 'Wales' were both removed months ago ago.

If you search for 'Wales' you get this:

If you search for 'Welsh language' you will be presented with the following: ( i.e. nothing )

It should be noted that there is no such problem when we search 'Irish language':

This is blatant discrimination and AmeriCymru is considering withdrawing its advertising from the platform. Any attempt by our staff to reach Facebook for an explanation of this policy would be met with the usual deafening silence.

Clearly Facebook is of the opinion that Wales and the Welsh language are not , and should not be, of any interest to its membership. Under the circumstances we may decide to concentrate our time and resources on an alternative platform that does not hold our nation in utter contempt. If we do, Facebook will not be missed.