A well known publishers in Wales are launching their advent calendar today which will encourage people to read over Christmas. 

Publishers and printers Y Lolfa launch their advent calendar at 12pm today which will include recommendations of books to give as gifts or to read over the holidays and in the new year.   

‘We are very proud to launch our Christmas campaign which will encourage people to give books as gifts and to read over the festivities and beyond’ said Fflur Arwel, Head of Marketing at Y Lolfa.

‘Reading can bring pleasure and escapism or can be a way to learn and understand the world’ says Fflur, ‘It can also be a way to relax and capture any imagination – let alone the contribution books do to the lively culture of our country’  

The campaign follows the establishing of the ‘Welsh Bookshelf’ reading blog earlier this Autumn.  

The publishers will also be marking an important milestone next year.

‘2017 will be a big year for Y Lolfa as we look to celebrate the company’s fifty year anniversary’ added Fflur, ‘Look out for announcements of one big party and other events in the new year!’  

‘In the meantime we would like to thank our customers and everyone who has supported us this year and all years before. Onwards to the 50 ^th !’ she added.