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Cwmcerrig Farmshop is on the shortlist for two prestigious Taste of Wales awards.
The awards are regarded as the Oscars of the food and drink industry in Wales.
Cwmcerrig features in two categories the shop is in the local sourcing section and the firms sirloin steak is in the beef section.
The popular Farmshop and Grill in Gorslas, Carmarthenshire, has its own herd of Hereford beef, which are reared at Cwmcerrig to high standards of animal welfare
One of the partners in the Watkins family business, Roland Watkins, said: We are delighted to be nominated for the Taste of Wales awards.
We have built up a great reputation for our meat here at Cwmcerrig and we take pride in producing quality, value-for-money products which are appreciated by our customers.
We also take great pride in making sure that the accent in our farmshop is on sourcing products locally.
The news of the Taste of Wales awards follows hot on the heels of Cwmcerrig being nominated for two prestigious UK Farm Retail Awards run by the National Farmers Retail and Markets Association (FARMA).
The 11th annual True Taste Food and Drink awards will be held at The Food Hall, Royal Welsh Showground, Builth Wells, on October 25.
The annual Welsh Government awards, held in association with Tesco this year, are designed to celebrate and highlight excellence in the food, drink and hospitality sectors. The awards also recognise the quality and range of produce and services in Wales.
This year, there were 830 entries from 250 different companies.
The Welsh Governments Deputy Minister for Food, Alun Davies, said: "The quality of the food produced in Wales can rival the best in the world. This list of shortlisted finalists also demonstrates the tremendous variety of what Wales has to offer.
"Not only is Welsh food emblematic of our rich heritage and culture, it is also extremely important to our economy and the Welsh Government are committed to ensuring a sustainable, viable and prosperous food industry for the future."

Cwmcerrig Farmshop first opened in 2009 with the aim of securing a sustainable future for the family farm and providing quality, value-for-money produce to the local community. There are 21 members of the Watkins family involved in the project. The Watkins family (Roland, Reuben, Stuart, Tom and Davina) have been farming at Cwmcerrig since the 1950s.

Weblinks
http://www.cwmcerrigfarmshop.co.uk
http://www.walesthetruetaste.co.uk/newsindex/2012/shortlistedfinalistsannouncedintruetasteawards1;jsessionid=dt17QBgDkP0BhMNc2TS34nkJJ1xlQFxyG6vT7P0zvB7S8X3xRzPX!-560317021?lang=en
or
http://ning.it/PFKcjL
Facebook: Cwmcerrig Farmshop and Grill (business)
Twitter: @CwmcerrigFarm
Contacts details:
Tel: 01269 844405
E-mail: info@cwmcerrigfarmshop.co.uk
Address: Cwmcerrig Farm, Gorslas, Llanelli, Carmarthenshire, SA14 7HU

The keynote feature of this event will be a discussion and performance of Tom Davoren's recently commissioned First Section National Finals music, Vivat!
Tom, a rising star of the brass band world, although still in his twenties, was commissioned to write this by the National Brass Band Championships of Great Britain and also has his own strong links with Burry Port Town Band, as when he was growing up on the Gower Peninsular he joined the Burry Port Youth Band before progressing to the Senior Band on Tuba.
Now studying for his PhD at Bristol University under Professor John Pickard, Tom is delighted he can spend some time with the band and take part in this exciting new format to present the true reflection of what a modern brass band can be.
Graham Howe, the Band's Chairman added "that we're excited by this new format event, we hope it will be really fulfilling for the audience, who will have the opportunity to ask questions about the band, it's instruments, the music and its format and its great opportunity to showcase all of the instruments with some great music,. To be able to bring Tom's new work, Vivat! to our audience in Burry Port after a thrilling performance of it at the National Finals is something we're very keen to do. Tom is a fantastic musician, and really engages with the audience through his music."
Tickets are available from Burry Port Premier Stores, Elgan Jones Butchers, Edmond John on 01554 833749 or online fromtickets@burryporttownband.co.ukand are priced at 5.00 'Early Bird' prior to the concert or 7.50 on the door, with children welcome free of charge.
Gareth John the Band's Spokesman commented that "It's a fantastic opportunity for our supporters to hear some great music, especially the new work of Tom's, who is a great friend of the band, and it's fantastic to see him doing so well in his career having grown up through the ranks at Burry Port."

Tickets are going fast for a special concert to give a boost to the Royal British Legions Poppy Appeal in South West Wales.
The Royal British Legion Charity Gala Concert will be staged at The Lyric Theatre in Carmarthen on Saturday, October 27.
It will feature Cr Godrer Aran (above), the celebrated male voice choir from North Wales, and the renowned Richard Williams Singers from Tonyrefail.

QS Redkite Managing Partner Luke Smith congratulated Lowri on her achievement and added: We work very hard here to make sure all our staff are given every chance to fulfil their potential.
Qualification successes such as Lowris show that we are constantly working to improve the quality of service we are able to offer our customers.
Lowri is a legal assistant supporting the employment and HR department at QualitySolicitors Redkite.
She assists in preparing contracts, handbooks and compromise agreements.
She graduated with an honours degree from the University of the West of England, Bristol and has also achieved her ILEX Level 3 Certificate in Employment Law and Practice.
CILEx is the professional association for Chartered Legal Executive lawyers and other members of CILEx.
It regulates its members in the public interest. CILEx provides education, training and the development of skills for its members, and those who wish to become more proficient and knowledgeable in the law.
Lowri Davies contact details
Tel:01646 689 326
email: lowri.davies@qs-redkite.com

Redkite team was this year delighted to be chosen as the only law firm in Camarthenshire and Pembrokeshire to join QualitySolicitors. Redkite was established in 2011 through the merger of two long-established law firms in South West Wales Lowless & Lowless and Morris Roberts.
The team at QualitySolicitors Redkite can be contacted on 01267 239000 and 01437 763332 or through the website at www.qualitysolicitors.com/redkite
The firm has 15 partners and a total headcount of 120, with seven offices spread across Pembrokeshire and Carmarthenshire.
Weblink-
http://www.cilex.org.uk/

The popular Farmshop and Grill in Gorslas, Carmarthenshire, is on the shortlist for the prestigious UK Farm Retail Awards run by the National Farmers Retail and Markets Association (FARMA).
The business is in two finals Farm Retailer of the Year and Best on-farm Butchery.

One of the partners in the Watkins family business, Roland Watkins (pictured above), said: We are delighted to be nominated for these two awards.
We won the Best Newcomer title last year, putting Carmarthenshire firmly on the UK food map.
Reaching the finals this year proves both to our customers and to the industry that we are not resting on our laurels.
We are working very hard to make Cwmcerrig the very best farmshop we can.
Being shortlisted for these UK-wide awards is a great honour and a reflection of the hard work everyone puts into the business here at Cwmcerrig.
Our selection in the highest award category for Farm Retailer of the Year puts us right up there among the very best farmshops in the UK.
Butchery is central to the business at Cwmcerrig and the shop has a 10-metre-long counter which features the farms beef, lamb and free range poultry.
Texel lamb and Hereford beef are reared at Cwmcerrig to high standards of animal welfare.
Meat from the farm features extensively in the cafs famous carvery grill.
The philosophy at Cwmcerrig is to keep everything local. What the farm cannot produce comes from other local and Welsh producers.

Cwmcerrig Farmshop has scooped two National Trust Fine Farm Produce awards.
The business has been rewarded for its Dinefwr Venison and Dinefwr Venison Red Wine and Onion Sausages.
The popular Farmshop and Grill in Gorslas, Carmarthenshire, has developed the products in partnership with the National Trusts Dinefwr Estate near Llandeilo.
One of the partners in the Watkins family business, Roland Watkins, said: Its the first time for us to be entered into the awards and we are delighted to receive the prizes.
The judging process for the awards is very strict and that makes it all the more rewarding to be recognised by the National Trust.
We have built up a great reputation for our meat here at Cwmcerrig and we take pride in producing quality, value-for-money products which are appreciated by our customers.
The news of the National Trust Fine Farm Produce awards follows hot on the heels of Cwmcerrig being nominated for two prestigious UK Farm Retail Awards run by the National Farmers Retail and Markets Association (FARMA). Cwmcerrig is also in the running for a Taste of Wales award next week.
The venison is reared on the 800-acre medieval deer park on the Dinefwr Estate and is managed by lead ranger Wyn Davies.
Mr Davies said: I am really proud that the Dinefwr venison has won awards because this is the first time it has been marketed to the public.
People often talk about the importance of knowing where your food comes from. Well, the Dinefwr herd of fallow deer can be traced back through the centuries and graze the only parkland National Nature Reserve in Wales. You cant get much better than that!
The property manager for the National Trust in Carmarthenshire, Jacqui Kedward, said: Carmarthenshire is known for its local produce, but the partnership between producers and the National Trust is less well known. We always knew the quality of the venison was exemplary, but this has now been confirmed.
It has been a privilege to work with our partners at Cwmcerrig to bring this high quality product to market.

The National Trust Fine Farm Produce awards are now in their seventh year. They celebrate the breadth and quality of produce grown, reared or made on land owned or managed by the National Trust.
Entrants must go through an application process demanding all products pass a checklist of environmental standards before they are even considered for a prize. Products that pass the checks go through a blind taste test by a panel of judges.
Ron Macklin, national agriculture and food adviser at the National Trust and chair of the judging panel, said: It is our aim to really connect customers to where their food comes from and these awards are a great way to do this.
The National Trust cares for half a million acres of farmland across England, Wales and Northern Ireland. It works closely with its properties and tenants to help them develop high quality products.
Cwmcerrig Farmshop first opened in 2009 with the aim of securing a sustainable future for the family farm and providing quality, value-for-money produce to the local community. There are 21 members of the Watkins family involved in the project. The Watkins family (Roland, Reuben, Stuart, Tom and Davina) have been farming at Cwmcerrig since the 1950s.
Weblinks
http://www.cwmcerrigfarmshop.co.uk
http://www.nationaltrust.org.uk/what-we-do/big-issues/food-and-farming/what-were-doing/fine-farm-produce-awards/
Facebook: Cwmcerrig Farmshop and Grill (business)
Twitter: @CwmcerrigFarm
Contacts details:
Tel: 01269 844405
E-mail: info@cwmcerrigfarmshop.co.uk
Address: Cwmcerrig Farm, Gorslas, Llanelli, Carmarthenshire, SA14 7HU